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Tourism Industry

NBC_Tourism-Industry_rgb_high.jpg     Tourism Industry                                           

With over 95,000 tourism businesses in New South Wales generating more than 257,000 jobs and $31.5 Billion in consumption, tourism is a vital sector of the New South Wales economy.

Tourism Industry, a division of NSW Business Chamber (Tourism Industry) helps businesses operating in the Visitor Economy maximise their potential to ensure New South Wales remains the number one tourism destination in Australia.

We provide our members with specialist tourism industry solutions including:

  • Quality Assurance programs (Australian Tourism Accreditation Program exclusively licensed in NSW) 
  • Skills development (NSW Tourism Awards, Education and training)
  • Advocacy on the businesses issues affecting the tourism business environment
  • Dedicated communications including tourism industry news, research and events

The annual NSW Tourism Awards are brought to you by Tourism Industry and proudly supported by Destination NSW. Now in their 25th year, the Awards celebrate and acknowledge tourism organisations that have demonstrated outstanding achievement and success throughout the year.


Tourism Industry membership is available to any organisation playing a role in the visitor economy of New South Wales. We have various packages tailored to small businesses through to large corporations.

We can help you:

  • Access to local, regional and state-wide business support
  • Increase productivity and profitability through expert advice and business solutions
  • Advocate for business and a better operating environment in the visitor economy
  • Develop business-to-business connections through networking, business leader and educational events to help you to connect with industry peers
  • Make it simple to avoid fines and reduce risk
  • Understand the opportunities to access tourism funding and process involved
  • Gain access to industry tool kits and the latest market research
Speak to one of our team

To find out more about how we can help you, contact the Tourism Industry team on (02) 9458 7008 or visit our membership page.
Alternatively, you can download your membership form. Become a member 


Tourism Industry has developed a detailed and comprehensive tourism industry policy framework through regular consultation with the Tourism Industry Advisory Council and members.

To view the Tourism Industry policy framework and submissions please click here. 

NSW Tourism Awards


Congratulations to all winners of the 2014 Awards 

To see the full list of winners, click here

The annual NSW Tourism Awards celebrate and acknowledge tourism organisations that have demonstrated outstanding achievement and success throughout the year. The Awards are a submission and inspection-based program and provide the opportunity to publicly recognise and showcase the State’s finest tourism operators. Visit the NSW Tourism Awards website for further details. 

Industry Events & Webinars

For information on upcoming tourism events and webinars, visit our events calendar

Tourism Knowledge Exchange

The Tourism Industry have created a “Knowledge Exchange” to provide members with a comprehensive online information resource delivering substantial research, data and tools to help your organisation to be prepared, sustainable and competitive.

Tourism Industry Advisory Council

Tourism Industry Advisory Council is the principal advisory body to the Tourism Industry on policy issues affecting the visitor economy and facilitates.

The current members of the Advisory Council are:

  • Simon Spellicy: Sandwalk Partners
Vice President
  • Lyndel Gray: Caravan and Camping Industry Association NSW (CCIA)
  • Christopher Warren: International Centre of Responsible Tourism
  • Jan Ross: The City of Newcastle
  • Kathy Balodis: East Coast Holidays
  • Ken Corbett: Australian Attractions
  • Lori Modde: Lorick Management
  • Mark Norek: Life’s An Adventure
  • Peter Taylor: Carnival Australia
If you wish to connect with a member of the Tourism Industry Advisory Council, please contact Dean Gorddard, Executive Manager, Tourism Industry, NSW Business Chamber.
Executive Manager, Tourism
Dean Gorddard
Phone: 02 9458 7331
Mobile: 0428 194 870
Office Location
140 Arthur Street

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*Source: NSW Tourism Performance Scorecard 2013; Destination NSW  
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